Les Carlson
	Professor
	Phone: 864-656-5285    Fax: 864-656-0138  E-mail: carlsol@clemson.edu
	242 Sirrine Hall, Department of Marketing College of Business and Behavioral Science Box 341325, Clemson, SC 29634-1325
	Office Hours:  Monday/Wednesday 2:30 - 3:30 pm Tuesday 10:00 - 11:00 am I'm also usually in my office in the afternoons

Dr. Carlson joined the Marketing department at Clemson in 1990 after spending the first five years of his academic career at the University of Arkansas-Fayetteville.
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EDUCATION

  B.A. Midland Lutheran College 1973
   M.A. University of Nebraska1980
   Ph.D. University of Nebraska 1985                            

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RESEARCH INTERESTS

  Consumer Socialization
   Environmental Advertising
   Memory Measurement
   Differential Effect of Advertising on Children and Parents
   Explanations for Consumerism, Diffusion of Innovations and Cognitive Processing of Advertising

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TEACHING INTERESTS

  Promotional Strategy/Marketing Communications (undergraduate)
   Advertising/Promotional Management (graduate)
   Marketing and Public Policy
   Marketing Concepts/Principles
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PUBLICATIONS

  Dr. Carlson’s work has appeared or will be appearing in Advances in International Marketing, International Marketing Review,
   Journal of the Academy of Marketing Science, Journal of Advertising, Journal of Business Research, Journal of Consumer Affairs,    
   Journal of Consumer Psychology, Journal of Consumer Research, Journal of Current Issues and Research in Advertising,
   Journal of General Psychology, Journal of Macromarketing, Journal of  Marketing Education, Journal of Marketing Theory and
   Practice, Journal of Personal Selling and Sales Management, Journal of Public Policy and Marketing, Journal of Services
   Marketing and one or two conference proceedings.

Vita