Linking information technology to global business strategy to gain competitive advantage: an integrative model
Journal of Information Technology  , Jun 1995, Vol. 10 Issue 2, p115, 10p
Ramarapu, Narender K.; Lado, Augustine A.
Discusses an integrative model that links information technology to global business strategy to gain competitive advantage. Analysis of the fit between global strategy and global information technology (GIT); Sustainability of GIT-based competitive advantage; Differential impact of information technology on the development and sustainability of competitive advantage.

ISE Categories:  Competitive Advantage