Content Can Make or Break Your Online Business
Link-Up, Mar/Apr 2000, Vol. 17 Issue 2, p18, 2p
Bayan, Ruby
Advises online businesses on how to attract surfers. What Web users want; Content strategies that can motivate a surfer to stay and explore a particular site; Advantages and disadvantages of drastic changes on a generally frequented Web site.

ISE Categories:  Content